Tanya Kostiw

Who would’ve thought a simple observation like where a woman keeps her deodorant could help lead to a better understanding of consumers and how to reach them? But such was the case while in Russia, for Unilever Canada’s new VP marketing, Dickie Martin, who has led key brands at the company across global markets, including the Middle East and Africa.

http://strategyonline.ca/2014/06/02/unilevers-edge-is-global-green-and-digital/